Succeeding in China’s business arena

China’s business landscape is fast-moving, competitive, and uniquely complex. We help multinationals navigate it with confidence by providing strategic support across M&A, product localization, digital ecosystems, IP protection, and local-HQ alignment. Drawing on extensive experience and evidence-based analysis, we offer benchmarking and cross-sectoral comparisons to deliver insights that drive informed decisions and sustainable growth.

Strategic support for complex, dynamic China operations

China’s market demands more than presence, it requires deep local knowledge, smart partnerships, and aligned operations. We help global companies optimize their footprint, protect innovation, and build seamless local-to-global connections that fuel sustainable growth.

From strategy to execution: China business essentials

Local roots, global reach—building a China strategy that works.

Success in China means more than market entry. It requires smart localization, agile partnerships, and seamless integration with global operations. We help you craft a China footprint that balances innovation, risk, and growth—unlocking value both inside China and beyond.

China footprint

Being successful in China requires smart localization. We help assess whether and where to expand production, how localized manufacturing, R&D and procurement setups should be and which new technologies and innovation to develop in China. The right China footprint balances efficiency, resilience, and long-term market potential.

Partnerships in China

The old partnership models no longer apply. From Joint Venture 2.0 to reverse tech transfer, partnerships in China have changed radically. We help identify the right models, scout partners, and adapt to a fast-evolving innovation ecosystem.

China4global

What you learn in China can shape your global edge. We help companies explore how Chinese solutions that excel in speed and innovation can be adopted in global markets — from smart manufacturing to digital business models and consumer engagement.

R&D and IP in China

Without R&D in, with, and for China, you risk falling behind. We help multinationals develop balanced R&D strategies tailored to China, benchmark capabilities, and stay ahead of legal developments. As IP enforcement improves but risks remain, we focus on safeguarding your innovation in a fast-moving regulatory environment.

Digital ecosystem

China’s digital universe plays by different rules. From e-commerce to super apps, we guide you through the unique platform landscape. We help choose the right partners and shape digital strategies that meet both user and regulator expectations.

Local-HQ Alignment

When HQs and China teams are out of sync, execution suffers. We bridge cultural and strategic gaps to ensure local insights inform global strategy — enabling faster action, better decisions, and stronger internal alignment.

Talk to an expert

Looking to optimize your China business strategy? We offer tailored guidance and actionable insights. Reach out to discuss how we can support your growth and localization efforts.

Luisa Kinzius is Managing Partner at Sinolytics and helps companies turn geopolitical complexity into strategic advantage.

Bin Yan, CFA, is a specialist on China’s economic policies and financial market dynamics, providing regulation monitoring and advising clients on China strategy formulation and opportunity / risk assessment.

Insights across our focus topics

Insights that go deeper

Explore our latest analyses across geopolitics, digital regulation, business trends and more — always grounded in real-world relevance.

Insights & News Topics

Your questions about China Strategy — answered

Working with China raises complex questions—from regulation and compliance to tech trends and geopolitical risk. We’ve gathered answers to the ones we hear most often. If your question isn’t here, reach out anytime — we’re just one conversation away.

Not finding what you’re looking for? We’re here to talk.

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What does Sinolytics do?


Sinolytics is the leading strategy consultancy on China. We offer European and U.S. companies in-depth analysis, customized strategies, and recommendations for well-founded decisions. We bring together market and policy expertise to help clients navigate complexity with clarity. With Geolytics, Sinolytics expands this approach globally while remaining dedicated to its characteristic China focus.

What sets Sinolytics apart from other consultancies?

We specialize in the intersection of politics and business. Our diverse team offers deep China expertise, geopolitical insight, and tailored, actionable strategies—independent, precise, and grounded in real-world dynamics.

Do you only focus on China?

China is our core, but we also cover Southeast Asia and global geopolitical developments—especially those affecting international business, like U.S.-China-EU relations and supply chain risks.

What types of clients do you work with?

We advise multinational companies across industries, as well as investors, associations, and public institutions navigating complex China-related challenges.

Can I speak directly with an expert on a specific topic like digital policy or supply chains?

Absolutely. Every topic we cover — from digital governance to geopolitics — has a dedicated expert at Sinolytics. Just head to our expert overview or get in touch directly for a personal conversation.

What services do you offer?

Our work spans strategic analysis, policy monitorings, regulatory assessments, geopolitical scenario planning, competitor research, and hands-on support to adapt strategy and operations.

Where is your team based?

Our team is based in Berlin and Beijing, and also closely connected to key political hubs like Washington (D.C.), Brussels, New Delhi, and beyond—ensuring clients stay informed and prepared.

Still wondering how we can help with your specific challenge?

Let’s talk — one of our experts is just a message away.

Contact us