Personal data (usually referred to just as “data” below) will only be processed by us to the extent necessary and for the purpose of providing a functional and user-friendly website, including its contents, and the services offered there.
Information about the data processing
Your data processed when using our website will be deleted or blocked as soon as the purpose for its storage ceases to apply, provided the deletion of the same is not in breach of any statutory storage obligations or unless otherwise stipulated below.
For technical reasons, the following data sent by your internet browser to us or to our server provider will be collected, especially to ensure a secure and stable website: These server log files record the type and version of your browser, operating system, the website from which you came (referrer URL), the webpages on our site visited, the date and time of your visit, as well as the IP address from which you visited our site.
The data thus collected will be temporarily stored, but not in association with any other of your data.
The basis for this storage is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the improvement, stability, functionality, and security of our website.
The data will be deleted within no more than seven days, unless continued storage is required for evidentiary purposes. In which case, all or part of the data will be excluded from deletion until the investigation of the relevant incident is finally resolved.
This processing makes our website more user-friendly, efficient, and secure, allowing us, for example, to display our website in different languages or to offer a shopping cart function.
The legal basis for such processing is Art. 6 Para. 1 lit. b) GDPR, insofar as these cookies are used to collect data to initiate or process contractual relationships.
If the processing does not serve to initiate or process a contract, our legitimate interest lies in improving the functionality of our website. The legal basis is then Art. 6 Para. 1 lit. f) GDPR.
When you close your browser, these session cookies are deleted.
Our website uses Google Fonts to display external fonts. This is a service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 (hereinafter: Google).
Through certification according to the EU-US Privacy Shield
Google guarantees that it will follow the EU’s data protection regulations when processing data in the United States.
To enable the display of certain fonts on our website, a connection to the Google server in the USA is established whenever our website is accessed.
The legal basis is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the optimization and economic operation of our site.
When you access our site, a connection to Google is established from which Google can identify the site from which your request has been sent and to which IP address the fonts are being transmitted for display.
If you subscribe to our company’s newsletter Sinolytics Insights, the data in the respective input mask will be transmitted to the person responsible for processing. Registration for our newsletter takes place in a so-called double opt-in procedure. This means that after registration you will receive an e-mail in which you will be asked to confirm your registration. This confirmation is necessary so that nobody can register with someone else's e-mail address. When registering for the newsletter, the IP address of the user and the date and time of registration are saved. This serves to prevent misuse of the services or the e-mail address of the person concerned. The data will not be passed on to third parties. There is an exception if there is a legal obligation to pass it on. The data will only be used to send the newsletter. The subscription to the newsletter can be cancelled by the data subject at any time. Likewise, the consent to the storage of personal data can be revoked at any time. For this purpose, there is a corresponding link in every newsletter. The legal basis for processing the data after the user has registered for the newsletter is Article 6(1)(a) GDPR if the user has given their consent. The legal basis for sending the newsletter as a result of the sale of goods or services is Section 7 (3) UWG.
Use of rapidmail
Description and purpose: We use rapidmail to send newsletters. The provider is rapidmail GmbH, Wentzingerstraße, 21, 79106 Freiburg, Germany. With rapidmail, among other things, the dispatch of newsletters is organized and analyzed. The data you enter for the purpose of subscribing to the newsletter will be stored on the rapidmail servers in Germany. If you do not want an analysis by rapidmail, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message. You can also unsubscribe from the newsletter directly on the website. For the purpose of analysis, the e-mails sent with rapidmail contain a so-called tracking pixel, which connects to the rapidmail servers when the e-mail is opened. In this way it can be determined whether a newsletter message has been opened. Furthermore, with the help of rapidmail, we can determine whether and which links in the newsletter message are clicked on. All links in the e-mail are so-called tracking links, with which your clicks can be counted. Depending on which font the respective newsletter is designed with, a connection to external servers such as Google Fonts takes place.
Legal basis: The legal basis for data processing is Article 6 (1) (a) GDPR.
Recipient: The recipient of the data is rapidmail GmbH.
Transmission to third countries: The data will not be transmitted to third countries.
Duration: The data stored by you as part of the consent for the purpose of the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted both from our servers and from the servers of rapidmail after you have canceled the newsletter. Data stored by us for other purposes (e.g. e-mail addresses for the members' area) remain unaffected.
Revocation option: You have the option to revoke your consent to data processing at any time with effect for the future. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
Further data protection notices: For more information, see rapidmail's data security notices at: https://www.rapidmail.de/datensicherheit. You can find out more about the rapidmail analysis functions from the following link: https://www.rapidmail.de/wissen-und-hilfe